Arab Bank and LALIGA have launched their co-branded Visa credit card, as part of their strategic partnership, under which Arab Bank is the Official Banking Sponsor of LALIGA in MENA across several countries in the region.
The Arab Bank – LALIGA credit card – the first of its kind in the Middle East and North Africa – was unveiled at a special event hosted by Arab Bank at Hyatt Amman Hotel, featuring global football legend and LALIGA ambassador “Marcelo”. The event was attended by Arab Bank Senior Executives, LALIGA officials, and a distinguished group of VIP guests.
During his visit to Jordan, the international football star Marcelo visited Arab Bank’s headquarter in an event attended by the bank’s board, management team, staff and LALIGA representatives.
Available exclusively through Arab Bank, the co-branded Visa credit card offers football fans a premium banking experience that brings together their passion for the game with a range of exclusive financial benefits. Cardholders will enjoy a host of features, including complimentary access to airport lounges worldwide, exclusive offers across a luxury hotel collection, flexible repayment options, and seamless digital card management through Arab Bank app, alongside many other exclusive advantages.
The launch of Arab Bank – LALIGA credit card marks a new milestone in the strategic collaboration between both parties, underscoring Arab Bank’s commitment to showcasing its presence in the sports locally and regionally through football, the world’s most popular sport. This landmark partnership is built on shared values of building connections, innovation, and a constant drive to deliver world-class experiences, that enrich the passion of football fans and reinforce Arab Bank’s leading position in the region.
Arab Bank’s ongoing commitment towards football is also exemplified by its long-standing partnership and continuous support of the Jordan Football Association for nearly 15 years, as well as its role as the main sponsor of the Jordan national football team, which recently achieved a historic achievement by qualifying for the 2026 FIFA World Cup.
Commenting on this launch, Tareq Haj Hasan, Global Head of Branding at Arab Bank, said: “Our exclusive partnership with LALIGA across the MENA region reflects our ongoing commitment to offering our customers, both locally and regionally, new and distinctive experiences that align with their evolving interests and aspirations.” He added: “The launch of the Arab Bank – LALIGA credit card, in the presence of the global football legend Marcelo, marks a standout moment in this exclusive strategic partnership. It gives football fans in Jordan and across the region a new way to live their passion for the world’s most popular sport through one of the most exciting football leagues in the world, while enjoying the premium banking experience that Arab Bank is known for.”
Maite Ventura, Managing Director of LALIGA in MENA, expressed her enthusiasm: "We are pleased to partner with Arab Bank, the leading financial institution in the Middle East and North Africa. We share a common vision rooted in excellence, growth and a continued commitment to building meaningful connections with people through exclusive experiences. This partnership will bring LALIGA closer to its fans across the region."
Marcelo, global football star and LALIGA ambassador, said: “I am proud to be in Amman representing this exceptional celebration that brings together two leading brands in football and finance in the MENA region. Through this partnership, Arab Bank customers who are passionate about football will be able to enjoy exclusive experiences, unique content, and unforgettable access to LALIGA, bringing them closer to the heart of the game.” Marcelo added: “Football is all about passion that brings people together across borders and backgrounds, and this partnership is a great example of how the game can connect communities through this global sport.”
About LALIGA
LALIGA is the largest football ecosystem in the world. It is a private sports association composed of the 20 public limited sports companies (SADs) and clubs of LALIGA EA SPORTS and the 22 of LALIGA HYPERMOTION and is responsible for organising professional football competitions in Spain. LALIGA has over 268 million followers globally across social networks, on 16 platforms and in 20 different languages. With its headquarters in Madrid (Spain) it has the most extensive international network of any sports property and is present in 35 countries through 8 offices. The organisation carries out its social work through its foundation FUNDACIÓN LALIGA and was the world's first professional football league to establish a league for intellectually challenged footballers: LALIGA GENUINE Moeve.
About Arab Bank
Established in 1930 and headquartered in Amman, Jordan, Arab Bank operates one of the largest global Arab banking networks, comprising over 600 branches. The bank offers a wide range of banking products and services designed to meet the needs of individuals, corporations, and other international financial institutions. These services cover various areas, including personal banking and wealth management, corporate and financial institutions services, and treasury operations. Arab Bank also maintains a strong presence in key international markets and major financial centers such as London, Dubai, Singapore, Shanghai, Geneva, Paris, Sydney, and Manama.